E-commerce SEO becomes complex because catalogs can generate thousands of URLs through filters, parameters and product variants. Key areas include: Not every filter combination should be indexable. Only combinations with real standalone search value should become SEO landing pages.
WooCommerce can cover a large number of standard e-commerce scenarios: product catalogs, categories, cart, checkout, online payments, shipping, coupons and basic customer accounts. Custom development becomes relevant when the project needs complex pricing, B2B accounts, custom user roles, ERP synchronization, marketplace logic, advanced loyalty programs, unusual ordering workflows or business logic that does not fit […]