A corporate website should quickly explain what the company does, who it serves and why the visitor should trust it. Useful sections include: The goal is not to add as many conversion elements as possible but to make the next step clear throughout the user journey.
When a website becomes outdated, businesses often start with small improvements: a new homepage, updated colors, additional blocks or another plugin. Sometimes this works. In other cases, every new change increases technical debt. When a redesign is enough A redesign can be a good choice when the CMS is still supported, the codebase can be […]