Здоровий рух брендбук
Project description
Task
The brand book and logo redesign for "Healthy Movement" were developed with a focus on modernization while maintaining continuity with the original design. The old logo served as a base, enriched with new wave-like elements to symbolize the brand’s core idea—movement as the key to health. The color palette and fonts were updated, and examples of print and web materials were designed to complement the company’s refreshed style seamlessly.
stylistic decisions
The first step towards tangible changes
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